Instagram’s New Feature: REELS!

So, Instagram have surprised us again with a new feature! 😜 ‘Reels’ is Instagram’s version of TikTok.

Instagram describes Reels as “a new way to create and discover short, entertaining videos. Reels invites you to create fun videos to share with your friends or anyone on Instagram. Record and edit 15-second multi-clip videos with audio, effects, and new creative tools.”

You can share reels with your followers, the same way you would a photo or video on your feed and, if you have a public account, make them available to the wider Instagram community through the ‘Explore’ page! What does this mean for Beauty Bosses? Not only do you have another way to engage with your clients, you also have the potential to gain NEW clients, through the Explore page!


Layla will be running another FREE training called ‘Lets Get Reel’, on Tuesday 18th August, all about this new feature, how you can find new clients and why it’s a good idea to be an early adopter! Come and join The Beauty Boss Community to watch it.


For more info on Reels, check out


Until next time, keep bossing it!


Team Beauty Boss x

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